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Simple Goal Setting For Business

For a long time we have used the letters SMART to outline how businesses should go about setting goals and targets – Specific, Measurable, Attainable, Realistic and Time bound. How do you break this down further to make it easier to process? How do you simplify how you and your …

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5 Benefits Of Content Marketing for Business

Content marketing is one of the most sort after marketing strategies in the 21st Century. Many businesses are now looking that way in order to increase their market share. Content marketing is focused on creating and distributing valuable, relevant and consistent content to attract and retain an audience and ultimately, …

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How to Earn Credibility as an Online Business

Credibility is one of the key qualities that an online business should possess. It needs you to be intentional in order to achieve it and to create a safe environment for your shoppers. Online shopping is a great way to save on time and in some instances costs. However for …

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2018 Hospitality Marketing Trends

The hospitality industry just keeps getting better each and every time. Like any other one needs to be very dynamic and easily adaptable to change. Marketing for the hospitality industry is rather different from other industries seeing as you are not selling a product or a service; it is more …

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